Digital Strategist
Company: Tribune Publishing
Location: Norfolk
Posted on: January 27, 2023
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Job Description:
Overview:
Responsible for driving digital advertising sales in order to meet
overall team goals and the organization's business objectives.
Primary focus is on aggressive development of new clients and
growing existing business with medium to large accounts. - -
-Tribune Publishing is committed to hiring people with diverse
backgrounds, voices and visions. Be yourself. Bring yourself.
Because that's the only way we will deliver on our mission to
provide meaningful journalism to the diverse communities we serve.
We hold ourselves accountable for fostering inclusion and
opportunity across race, gender, age, creed, identity and
experience. Join us. -
Responsibilities:
Essential Duties and Responsibilities: -Works collaboratively
across the organization to build meaningful cross-platform new and
existing client solutions. -Collaborate with the market to expand
digital solution opportunities with existing customers -Maximize
revenue through consultative sales approach with ability to
represent solutions across the full portfolio of Digital
advertising solutions: programmatic display, audio, and video,
ConnectedTV, SEO, SEM, targeted email, social, and native
advertising. -Identify customer needs through pre call planning,
utilization of marketing resources, competitive analysis, and
customer feedback, in order to connect meaningful media solutions
across our digital advertising portfolio. -Maintain adherence to
internal processes and reporting to ensure that all aspects of
campaign management are executed correctly. -Utilizes extensive
understanding of account base and related industries to help
identify trends and patterns within specific verticals. -Resolves
customer complaints by investigating problems, developing
solutions, preparing reports, and making recommendations to
management. -Maintains professional and technical knowledge by
attending educational workshops and reviewing professional
publications. Required to attend internal training and skill
development workshops. -Utilize support roles and resources in
order to maximize sales time. -Deliver uncompromising customer
support and attention to detail. -Participates in special projects
and performs other duties as assigned -
Qualifications:
Minimum Qualifications - Education, Experience, Knowledge and
Skills: -To perform this job successfully, an individual must be
able to perform each essential duty satisfactorily. Below are the
minimum education, experience, knowledge, and skills required to
competently perform in this position. -Reasonable accommodations
may be made to enable individuals with disabilities to perform the
essential functions. -5 to 7 years experience of high digital sales
acumen required. -Bachelor's Degree in Advertising, Marketing,
Communications or equivalent related experience. Ability to
research digital advertising clients and target prospective new
clients.Must attend networking conferences and events, approach and
foster new contacts whenever the situation fits. -Must have a
proven track record of quota achievement. -Working knowledge and
experience utilizing a CRM and Microsoft Office products to manage
day-to-day activities. -Ability to excel in a highly competitive
environment and adaptability to a rapidly evolving media landscape.
Effective relationship-building skills. -Excellent analytical,
written, oral, communication, written and presentation skills.
Google Analytics Certification preferred -Self-starter, possess
high energy, creative and analytical skills. -Requires a valid
driver's license and reliable transportation.
Keywords: Tribune Publishing, Norfolk , Digital Strategist, Other , Norfolk, Virginia
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